How to install the Theme Extension (App Embed)
The theme extension loads Google Analytics on your storefront. Without it, tracking will not work.
Prerequisites
- Your Measurement ID is saved in the app first
Steps
- Open AB: Google Analytics in Shopify Admin
- Go to Install Theme Extension (Step 3)
- Click Install Theme Extension
- Shopify opens the theme editor
- In the left sidebar, find App embeds
- Turn ON the embed for AB: Google Analytics (or Google Analytics)
- Click Save (top right of theme editor)
- Go back to the app
- Click Check Status — it should show Active


Already installed?
Use Open theme editor to verify the embed is still enabled after theme changes.
Theme extension not showing Active?
- Confirm you clicked Save in the theme editor
- Make sure you're editing the live/published theme (or the theme you use for the storefront)
- Click Check Status again in the app
Need help?
Message us in the in-app chat — we can walk you through the theme editor.
Updated on: 07/06/2026
Thank you!